
Have you been to a movie lately and seen the promo by the National Guard ?
If not, prepare to be rocked by Three Doors Down and Citizen Soldier.
I’ve been twice in the last 7 days, Hitman and August Rush and both times I got the extreme pleasure of being as entertained by this promo as by the movie.
Three Doors Down, who also rocked my world with Kryptonite, one of my all-time favorite songs, was a great choice for this song and if I weren’t almost 45 ( January ’08 ) and if I hadn’t already done my 6 years, I’d be down at a recruiter tomorrow signing up for duty.
The National Guard has come up with the best recruiting tool I’ve ever seen and I’ve been watching military marketing since the day I joined in January of ’81.
Army Strong was good, this is better.
This is real citizen marketing, by real citizens, to real citizens, for real citizens.
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