Would Your Website Benefit From Visitors Who Stay Longer And View More Pages?

I’ve read a smattering of different opinions about what Web 3.0 is going to be like, but I like to keep things simple, so I’m saying it’s when we get all the info we need brought to us, instead of us having to go looking for it.

Simple, huh?

To me that means if I’m on a site that has great shoes for sore feet, like I have been of late, I can get recommendations while I’m on the site, rather than having to go find out what people are saying about the shoes on that site or made by that company.

Or, if my wife and I happened to love movies, which we do, we can get recommendations while we’re on our favorite site, rather than having to search manually and filter the results.

I’ve done a little digging and found a fascinating engine that helps ecommerce and social sites with the implementation of just that type of recommendations.

The Strands recommendation engine provides personalized recommendations for e-commerce and social media sites based on user behavior, facilitating cross/up-selling or keeping eyeballs on the pages longer in the case of media sites.

In other words, if your product or service would benefit from people who see that other people are loving your product or service, you can use the Strands recommendation engine to keep eyeballs on the page longer and get those eyeballs on other pages on your site.

More pages, staying longer should equal more sales, bigger sales, more profits, bigger profits.

Simple, huh?

I can see more and more “social proof” in use every day and you can be sure that if you don’t get started now, your website and the business it does will shrink in use, in sales, in users and in it’s relevance.

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