More Chocolate Covered Grasshoppers?

by Mike Sigers

chocoalte-covered-grasshoppersDo you remember my post about the chocolate covered grasshoppers?

Would you like to read the case study behind 5,000 influential people, 25,000 chocolate covered grasshoppers and over 183,000 views on YouTube?

I thought you would, so follow this link leak to the case study behind the marketing genius that was the rebranding of Grasshopper.

I want to thank my new blog friend Jonathan Kay for including me and I highly recommend that you download and read and re-read the case study… several times.

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  1. Is Your Mail Memorable? If Not, Try This Chocolate covered grasshoppers?! Are you kidding me? I loves me...

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Confluence: Marketing
August 10, 2009 at 2:30 pm

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