Income.com - Coming in 2007

Over the last two days I’ve exchanged a couple of emails with a guy I wish was a close personal friend of mine.

I met him in May of 2002 at an Internet Marketing seminar in Pensacola, FL. He was an attendee, not a speaker. That part soon changed.

John Reese is one of the best internet marketers of our day. I haven’t the faintest freakin’ idea if he can sell anything in person or door-to-door, but he can sell online like very few can.

He’s a fanatical tester and tracker. That’s why he’s so good. Adjust, adapt, learn, grow, sell, collect.

He’s going to devote most, if not all, of his time to teaching internet marketing in 2007.

This is a little ironic, because over the last 2 weeks, as I figured out where I’m going to expend my energy in 2007, I unsubscribed from all but a couple of the ezines I read. Goodbye gurus !

The internet marketing guru crowd makes me ill. Hell, I’ve sold over $40 million dollars worth of products in just the last 13 years alone. You think you’re hot stuff because you wrote an ebook that sold 500 copies at $47 each ? How many repeat customers do you have ? I have customers who’ve been buying from me since day one. Decades. Your ebook is a piddly mess.

I had grown sick and tired of all the pitches they send, with no content to balance it out.

Good-bye to all those who send me 7 emails over a weekend. Good-bye to those who send me the same canned emails that 17 other people send out. Good-bye to those that add no real value to my brain’s desire to learn new things.

I can guarantee that John will make himself another fortune with this effort. Hell, he ain’t stupid.

But, read this excerpt from an email and then decide if you want to join me, as I join his groupies.

” After I first went to a few seminars and realized many (but not all) of the actual speakers were full of crap, I realized that people deserved better. And so I decided to do some teaching and offer some of my own expertise and experience to anyone that was willing to listen — after all, I had been working hard on this ’stuff’ since 1990, even before the “Web” really took off.

I would spend over three years going to seminars and often hanging out in the lobby until 3AM helping eople. I was sharing some of my marketing test results and other experiences. And I really enjoyed doing it.

It wasn’t long before I would hear other people whispering about me at those seminars… ” Who the hell is THAT guy ? ” (Even, though, they meant it in a positive way.)

But all that time I had nothing to sell those people. I wasn’t doing it to make money from it. I was doing it because I really enjoyed teaching — and I honestly thought people deserved better than what some of the speakers were spewing out of their mouths.

Many of the marketing speakers that I was exposed to during that time were teaching stuff I *knew* they hadn’t even tested. Because *I* had. And I knew that if they had also tested it they wouldn’t be teaching it (and selling courses and coaching based on it !) “

I can vouch for this. I saw John sit in the audience at a seminar well before he started teaching. I watched him design whole marketing campaigns for people on napkins, for free … during a break ! I listened as he explained to them the nuances of online marketing … whole they ate and he ignored his food and taught.

His passion for teaching is real and honest. He might be as fanatical about it as I am about face-to-face sales.

In December of 2003, I saw John again, at a seminar in the Florida Keys. Again, he wasn’t teaching, but was an attendee. Again, over a meal, he could help people like nobody else could.

I wish John and I had hit it off better. I rode his ass like a borrowed mule about golf and the fact I thought I could beat him. He probably thought I was a jerk. I kinda am … especially about marketing and sales.

He was younger and everyone thought he was ” it ” and it made me a tad bit jealous. Yeah, even I do the stoopid dance.

Turns out he is pretty damn sharp. And I missed a chance to suckup and become a friend.

I sell a lot of product OFFline and make a good bit ONline, but it’s me that will be the groupie here. Whatever his plan is for www.income.com, I’ll be along for the ride.

Head over to his new site, watch the cute little video and then, after the edutainment is over, join the list.

Use your real name and real email address, because you don’t want to miss this. He’s not gonna spam you, he won’t send you a bunch of crap every day, he’s gonna help you … and me … learn more about marketing on the ‘net.

And if he don’t, or the price gets too steep or the work too hard, just unsubscribe. There’ll be a nice one-click unsubscribe button for you, like all professional’s use.

Here’s the disclosure - John did not ask me to write one single word of this. He has no idea I’m doing this. He also has no idea about the revelation I made about wishing I’d been one of those who kissed up to him, instead of acting like a jerk and calling him out to the golf course.

Take my advice for 2007 - Find one or two people to copy, steal ideas from and pay for your education. If you’ll do that, you’ll grow towards your goal on 2007, instead of deeper into your rut.