Every month when my wife’s copy of SUCCESS Magazine comes, I snag it, hide it and read it on the sly until I’m done with it and then she gets it back.
The March issue just got here and I see one of my boyhood and Army days idols, George Foreman.
George has evolved from selling lean, mean grillin’ machines to selling almost everything that can be sold.
George is my sales-related hero on both fronts. I boxed, although nowhere near as well, in my younger days in the Army and now I sell for a living.
George boxed a helluva lot better and has sold and earned a lot more than me too.
Now that we’ve discovered that George is a little (not much) bigger, has a better defense and sells a little more than me, let’s leave what’s left of my ego intact and see if we can find a few nuggets of sales wisdom in the article and see if we can entice you to go get a copy of the March issue of SUCCESS.
“Learn to sell and you’ll never starve.”
That is almost exactly what a former landlord told me eons ago when I decided to leave manufacturing and get into sales.
In the early years, before I became the legend I am today ( just seein’ if you’re paying attention), I was between jobs a time or three, but never was I hopeless as some people are today.
Whether they’re engineers, managers or manual labor refugees, they seem to be without a lot of hope.
Sales people, on the contrary, are more in need today than ever.
Good ones, that is. The great one’s never come up for bid, they negotiate their departures and arrivals well before any word hits the street.
His Integrity Makes Him In Demand
“The greatest asset, even in this country, is not oil and gas, it’s integrity. Everyone is searching for it, asking, “Who can I do business with.”
Little does George know, but he just described a blueprint for online success. Just last night I wrote an email to a friend in the sales business and said basically the same thing to him.
People are looking for a leader to follow. If you want the perfect online business, start a membership site based on the knowledge you have, keep promoting and sharing til you have the “mythical 1000″ followers and you can live where you want, doing what you want, doing business with who you want.
Of course, you’ll have to maintain your integrity throughout the process and not whore yourself out, pimping every offer that you think might bring you a lousy dollar or three.
George does not believe in drinking alcohol, so he won’t put his name on a restaurant that serves firewater. If you don’t think that costs him hundreds of millions of dollars, you need to read more about licensing a name like George Foreman has.
The Old Shotgun Tactic
Saying I’m an old country boy is like saying Picasso could paint.
George quotes a story about his grandfather hunting during The Great Depression.You need to read the original article to get the full effect, but suffice it to say that sometimes the advice you read that tells you to stick with one niche and shoot like a rifle, not a shotgun. is just plain wrong.
Not all the time, since there’s way too many circumstances in life to be general with advice like you have to write in a blog post, but you’re getting what you paid for
I don’t really want to use any more of their great article, so please do yourself a favor and find a copy of the March issue of SUCCESS and read the entire article on George Foreman.
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