From the category archives:

Advertising Simplified

Well, well, looky here. The magnificent minds at the agency that Ketel One pays have done it again. This time, as opposed to last time, they paid for a full page ad in the Thursday, December 15th edition of USA Today. They keep buying ad space in the Money section, because that’s what they’re wasting [...]

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More Wasted Ad Dollars

by Mike Sigers

I’m reading the Thursady, October 27th, 2005 edition of USA Today. It’s the only newspaper I read and I’m sure bad things would happen if I missed and edition. I get to page 6A, which is in the main section and I come across a white page entirely devoid of everything except these words: Dear [...]

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