From the category archives:

Customer Service Simplified

McDonald’s Creates Purple Cow

by Mike Sigers on October 1, 2006

The great Sethmeister himself, Seth Godin, says to transform your business, you have to do something remarkable. Well, fast-food coffee has now been done remarkably well.
I just had my first cup of the new Premium Roast coffee at Mickey D’s. I didn’t even have to put in the 2 sugars and 2 creams that I [...]

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Are Banks Wising Up ?

by Mike Sigers on July 31, 2006

Did anyone else happen to see the article in the Money section of today’s USA Today about banks offering credit card perks to only their clients ?
It’s about time that an institution took care of those who already give them business, rather than offering the biggest incentives to new customers.
I wish all businesses/banks would do [...]

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5 Steps To Improving Your Customer Service Reps

by Mike Sigers on May 4, 2006

Seeing the great response to the last guest blogger, via email, I’m heading down that path again.
I met today’s guest blogger thru some thoughtful comments on a couple of my posts. His comments were at least as good as my post, if not better. I immediately emailed him and asked ( begged was more like [...]

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The Secret To Customer Retention Is No Secret

by Mike Sigers on April 21, 2006

I’m about as busy as a human can legally be and I’m being bailed out by a guest blogger. My good friend Debbi Bressler of The Home Business Review has responded to my plea for help and has written a fantastic article for us today.

You can follow the link to Debbi’s blog and site and [...]

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More Customer Service Woes

by Mike Sigers on February 10, 2006

I just read a post about good customer service that turned into poor customer service over at The Home Business Review.
Debbi Bressler had a nice then not so nice episode with Peter Montoya’s people and did a great job of analyzing the situation.
Click thru and feel her pain.

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